Category Archives: Sage Marketing Quote

Sage Marketing Quote

If you have more money than brains, you should focus on outbound marketing.  If you have more brains than money, you should focus on inbound marketing. –Guy Kawaski Forner Chief Evangelist, Apple and Co-Founder, Alltop.com

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Sage Marketing Quote

Before you create any more “great content,” figure out how you are going to market it first. –Joe Pulizzi and Newt Barrett, authors “Get Content Get Customers”

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Sage Marketing Quote

Think about what a user is going to type. –Matt Cutts, Google

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Sage Marketing Quote

More contact means more sharing of information, gossiping, exchanging, engaging–in short, more word-of-mouth. –Gary Vaynerchuk author, The Thank You Economy

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Sage Marketing Quote

Give them quality.  That’s the best kind of advertising. –Milton Hershey Founder, The Hershey Chocolate Company

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Sage Marketing Quote

What makes content engaging is relevancy.  You need to connect the contact information with the content information. –Gail Goodman President & CEO, Constant Contact

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Sage Marketing Quote

The way you can understand all of the social media is as the creation of a new kind of public space. –Danah Boyd Social Media Researcher, Microsoft

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Sage Marketing Quote

The biggest myth in marketing is the idea of meeting expectations.  There is no such thing as meeting expectations.  You either exceed them or you fall short. In a world where 60-80% of customers describe themselves as satisfied or very satisfied before going on to defect to other brands, merely “meeting expectations” is no longer an option. […]

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Sage Advice Quote

Anticipate the difficult by managing the easy. –Lao-tzu Chinese Philosopher (604 BC–531 BC)

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Sage Marketing Quote

Make the customer the hero of your story. –Ann Handley Chief Content Officer, MarketingProfs

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