Tag Archives: innovation

Opportunity Lies in the Space Between

While watching the Giro d’italia bike race the other day, my husband made a comment on the camera angles.  He preferred the camera view from the motorcycles riding beside the peloton (main group of riders) because he could see where competitors were in relation to each other.  I preferred the bird’s-eye view from the helicopters because it […]

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Is There Enough Emptiness in Your Business?

Last week, a friend sent me a slide presentation that has been circulating on email for a while.  Based on Joseph Newton’s  writings: “The Principle of Emptiness,” the presentation includes captivating visuals (including the one above) along with philosophy. The gist of the message (for so many of us who tend to be pack rats) is to get rid […]

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Sage Marketing Quote

Stretch like spandex.  If you’re not trying new things, you are going nowhere. –Brand Management Collective Blog

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A Dog that Stays on the Porch Finds no Bones

I found this proverb while I was thinking about business planning, and it reminded me that I too, need to get off the porch and try new things for my business.  While it does happen, sitting on a porch waiting for new business to be delivered, wrapped in a bow, is not a sound business or marketing […]

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Sage Marketing Quote

 One of my grand theories is that, fundamentally, there’s only one source of innovation, and that’s pissed off people. –Tom Peters Management consultant and author of “In Search of Excellence”

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Sage Marketing Quote

Business has only two functions:  marketing and innovation –Milan Kundera,  Czech Novelist, Playwritght and Poet

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“Save Forever”

A few years ago when I was clearing out my father’s business office, I came across a file folder marked “Save Forever.”  Thinking that there were important family records, a list of what was in the safety deposit box, passwords to accounts, or other treasures, I eagerly opened the folder.  Inside were print  examples of fabulous […]

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Sage Marketing Quote

Brainstorming is the art of letting the imagination run wild, and then harvesting the wild flowers. –Marlene E. Hunter

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Sage Marketing Quote

Innovation means replacing the best practices of today with those of tomorrow. –Paul Sloane, Innovation author and speaker

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Will Apple Put Its Logo on Grilled Cheese?

What does Apple due to reinforce its brand franchise with loyal users? Starting with product differentiation and ending with brand personality, this company does marketing and drand the right way.

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